THE REAL ESTATE SESSIONS PODCAST
Episode : 279
Host: BILL RISSER
Guest: SCOTT LINCICOME
Meet today’s guest from Pinehurst, North Carolina, Scott Lincicome, one of the partners in Better Homes and Gardens Real Estate Lifestyle Property Partners. With his background as a former professional golfer, Scott is an expert in golf properties and other Pinehurst facilities.
In this episode, I feature Scott Lincicome as he narrates his journey to Real Estate, including his different passions, especially for sports, and how he leveraged his interests to create a successful Real Estate career.
“Lots of resort towns have lots of hotels and lots of rooms and lots of stuff, that is not Pinehurst.”
“It doesn’t matter if it’s one agent or a hundred agents. If you got somebody underneath you, it’s a management role as well.”
“You’ve got all the pieces and parts…one day you’re going to get out of it, and nobody behind you is going to be Scott Lincicome.”
“Niche yourself, you’ve got to be the expert in whatever it is you’re going to do, and you’ve got to like being around the people you’re going to help.”
[02:10] For someone who grew up in Atlanta, Why Pinehurst?
[03:50] Scott narrates his journey through other sports and how he got started in golf.
[15:01] How did Real Estate enter the picture for you?
[20:35] Scott describes Pinehurst, North Carolina.
[22:50] How Scott got connected with ‘Better Home and Gardens’.
[27:08] What kind of advice would you give somebody who knows what they’re doing but wants to get specific in Real Estate?
[31:52] What one piece of advice would you give a new agent just getting started?
Although Scott grew up in Atlanta, he shares that he has now spent 21 years in Pinehurst, North Carolina, with no initial goal.
Sharing his experience golfing, Scott discusses how he started with an initial interest in baseball as a kid and didn’t play much golf competitively till his late 20s. He also had a passion for snowboarding earlier on and later managed a snowboarding business in Aspen, mainly working in the sales and tech aspect; however, the pay was small.
Moving up to Pinehurst, where the family house was, Scott and his wife, who was also his caddy, spent most of the time living from the car for about a year.
Scott narrates his experience before becoming a Realtor in Pinehurst for 16yrs. He describes that the money involved in golf as a sport at the time was also not much, especially in Pinehurst, and he was not ready to leave Pinehurst. This prompted him to move back into sales which he had a great interest in. After working with a Spanish TV company for over a year, he was introduced to Real Estate.
Nowadays, many people move to Pinehurst because it’s an incredible place to live. Scott describes Pinehurst as “Mayberry in color” with 50 golf courses. The community has also been voted the safest city to live in North Carolina for close to 23 years.
Describing how he started working with Better Homes and Gardens, Scott shares that while starting in Real Estate with golf properties, he realized he was a better salesperson than a manager and needed help on the management side and worked with Lori to create a brand.
For agents who want to get very specific, finding your niche is to know what you’re passionate about and talk to the people interested in that field.
Scott explains that a significant change in the market is that Millennials are now more interested in buying properties than renting. This is causing shortages since the pool of Millennial buyers is large. Aside from that is the advent of remote working following the pandemic, which means people don’t particularly have to live in urban centers. Additionally, there is the acquisition of properties for business purposes.
Scott’s advice for new agents: Niche yourself, you’ve got to be the expert in whatever it is you’re going to do, and you’ve got to like being around the people you’re going to help.
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