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Are you interested in learning about the real estate market in Miami? Look no further than this episode of The Real Estate Sessions podcast! Host Bill Risser chats with Ron Shuffield, CEO and president of Berkshire Hathaway Home Services EWM Realty in Miami, about the unique history and growth of the real estate industry in Miami. Find out how Ron got his start in real estate development and how his company, EWM Realty, grew to become a leader in the high-end market with over 700 agents and 10 offices across Florida. Gain insights into the importance of reputation and community involvement in the industry, as well as the changing landscape and diversity of Miami. Plus, the speakers share tips for new agents and urge listeners to rate and subscribe to the podcast. Don't miss out on this informative and engaging episode!
[00:00:00] Bill Risser interviews Ron Sheffield about Miami Real Estate
[00:03:16] Southern Football Fandom
[00:06:26] Guest's Introduction to Real Estate Path
[00:09:42] The History of EWM Realty
[00:12:56] Early Miami history and Berkshire Hathaway's growth
[00:16:21] From Sales Trailer to Worldwide Real Estate Investments
[00:19:07] Daily Routine & Community Involvement for Business Success
[00:22:16] The Importance of Trust in Real Estate Business
[00:25:31] Sunshine Kids and Miami's Draw
[00:29:11] Florida's Growth and Coral Gables
[00:32:46] The Importance of Finding Good Mentors in Construction
[00:35:59] Engaging Listeners for Growth
Transcript
Fix Ron_mixdownfinal.mp3
Ron Shuffield 00:14
I don't know if I ever asked for business.
It just comes to us because our associates are very active in whatever they're doing in the community too.
And people come to work for us.
I say, you know, get involved in something you like doing, something that benefits the community.
Bill Risser 00:45
You're listening to the real estate sessions podcast and I'm your host Bill Risser Executive Vice President, Strategic Partnerships with rate my agent A digital marketing platform designed to help great agents harness the power of verified reviews.
For more information, head on over to rate my agent .com.
Listen in as I interview industry leaders and get their stories and journeys to the world of real estate.
Everybody.
Welcome to episode 354 of the real estate sessions podcast.
Bill Risser 01:03
Thank you so much for tuning in.
Thank you so much for telling a friend, as I always say.
And today, we're gonna have a lot of fun.
I am talking to Ron Sheffield.
Ron is the CEO and president of the Berkshire Hathaway Home Services EWM Realty operation in Miami.
Bill Risser 01:18
We'll say South Florida.
I met Ron with our CEO when when Michael Davey was out here traveling through Florida.
Just kinda getting a sense of the of the Florida market for for an Australian.
It was unique to to to be able to experience that.
Ron was kind enough to have lunch with us.
Bill Risser 01:28
And, boy, I could tell just how during that conversation, he was somebody I had to talk to at somebody's story I had to get.
I'm really excited to get this thing started.
Ron, welcome to the podcast.
Ron Shuffield 01:30
Yeah.
Thank you, Bill.
It's good to be here.
Bill Risser 01:42
Yeah.
You know, you and I met about a month ago or so, maybe longer.
Yeah.
Down in your neck of the woods, Coral Gables area.
We had a a really nice lunch with Nina Fabbri from the Berkshire Hathaway Home Services company.
Bill Risser 01:42
Right?
Ron Shuffield 01:45
Yes.
Absolutely.
Bill Risser 02:07
Our CEO, Michael Davey, was there as well.
And it was really fun to to talk to you and learn about really, the unique space that the Miami real estate market is, and we're gonna talk more about that.
But first, I always start the podcast with Where everything started for Ron?
Now I'm pretty sure, and most people probably could tell that that accent's probably not a South Florida native.
Bill Risser 02:10
Yeah.
Right?
So far so good.
Ron Shuffield 02:15
Yeah.
I grew up in New York City.
Oh, I Let's
Bill Risser 02:21
go with where you grew up and And how long how long before you made the move down here?
Sure.
Ron Shuffield 02:35
Well, I I grew up in Tennessee and still the 5th largest city in state, Jackson, Tennessee, which is near Memphis, but certainly not at a huge place, fifty thousand people.
So you got to know a lot of your your family and do everybody in town sort of thing.
Bill Risser 02:35
Yeah.
Ron Shuffield 03:09
So I had a great growing up experience and high school experience.
And then, you know, like a lot of guys and and, you know, kids from that area, we went over to Knoxville, which is three hundred miles away to go to school at the University of Tennessee.
Yeah.
So I spent 4 years at the University of Tennessee, and, you know, I had a wonderful experience there and met, of course, people that are still friends of mine today that I've known for, you know, decades now.
So It's a lot of, you know, a lot of fond memories looking back on that, but after college, you know, you kinda wanna not maybe go right back home.
Ron Shuffield 03:24
And so I moved to Florida, and I thought I stayed for a few years, probably end up back in the south some place.
And so here I am all these years later, and you know, live my life down here and, you know, 3 Kia's in 5 grand case later, I'm not going anywhere.
Bill Risser 03:48
You know, Ron, I moved to Florida in 2017.
Knowing I was coming to the south, I was coming to SCC country, kinda.
It's just north of us up in Gainesville.
But, man, it's a whole different world from growing up in San Diego and then moving to Phoenix where college sports are just whatever.
Boy, if I hear another SCC person tell me, yeah, it just means more or it just matters more.
Bill Risser 03:50
There's a word yet.
There's something that the SCC people love to
Ron Shuffield 03:51
say.
Bill Risser 03:58
But but so you you're you're a volunteer through and through.
Rocky Top, the whole thing.
I mean, it's Nylon Stadium.
Right?
It's just unbelievable.
Bill Risser 04:07
Right?
What's going on up there?
But I've got some buddies who went to Florida, and they really don't like Tennessee.
What what what happened there?
Ron Shuffield 04:21
Well, you know, it's a there's been a competition there for a long long time.
You know?
And when I was in school, it was obviously, you know, very competitive at that point too.
I think we probably were a little friendlier toward each other when I was in college, you know, 40 years ago.
Bill...
